Destination: GROWTH! Joanna Malinowska leads ALTO Broker

Although we’ve just recently announced the addition of a new business line to ALTO – ALTO Broker – this isn’t the end of our important news. Today, we’re sharing another significant announcement. We are delighted to announce that Joanna Malinowska has joined our team as Managing Partner. In her new role, she will be responsible for setting and executing the company’s development strategy, building and developing the operational and sales team, expanding our brokerage offerings, and acquiring new clients.

What does she say about her new role?

“I decided to join ALTO Broker because it’s not just another broker on the market. It’s part of an organization that focuses on comprehensive business advisory services. Until now, the ALTO group was missing an element of external client protection for situations none of us want to think about, but when they occur, we want to be certain that our advisor has properly assessed the risk, and all we need to remember is where we keep their phone number,” comments Joanna Malinowska, Managing Partner.

She adds, “ALTO Broker has access to a wide range of advisory services within the group. At our fingertips are tax advisors, accountants, ESG experts, and many other specialists. There’s no other organization on the market that provides such multidimensional protection of client interests. That’s why I’m thrilled to be co-creating such a fantastic, reliable business environment – based on trust, knowledge, and real support for clients in making safe decisions.“

Extensive experience and technology background

Joanna gained her experience as an insurance and reinsurance broker at several companies, including three of the largest brokers in Poland. She also has rich experience in international cooperation, including conducting negotiations at Lloyd’s of London – the oldest and most prestigious insurance market in the world.

For the past nearly seven years, she managed the Polish operations of a Danish SaaS technology company for the insurance industry. There she gained not only experience in modern, international customer service standards but also first-hand knowledge of the challenges and risks that technology companies face in Europe.

In her work, she prioritizes service quality and tailoring insurance coverage to individual client needs, focusing on a boutique approach and bespoke programs. Moreover, thanks to her extensive international experience, she can prepare insurance offers in areas not available on the Polish market.

Long-standing relationships

Importantly, Joanna’s joining the team previously led by Paweł Stasiaczyk is not a coincidence, as their professional paths have crossed before.

“Joanna and I met at our first job at a brokerage 15 years ago. Since then, each of us has followed our own path, gaining experience in different market segments and facing different operational and strategic challenges. Today we’re returning to collaboration with a much broader perspective and complementary competencies that will directly translate into ALTO Broker’s offering. I’m extremely pleased that we can join forces again – this is a good moment to raise the bar on quality, accelerate our development pace, and strengthen our effectiveness in delivering solutions that genuinely increase our clients’ business security,” comments Paweł Stasiaczyk, Director of Property and Liability Insurance Practice.

We believe that incorporating new leadership into ALTO Broker strengthens the entire ALTO Group’s ability to scale services and respond more quickly to market needs in a 360° advisory model. The expansion of brokerage competencies represents a cohesive element in implementing our long-term growth strategy, aimed at creating lasting value for our clients.